Microsoft Clarity
Free, unlimited session replay and heatmaps. Genuinely free, at any traffic volume.
What it is
Clarity records sessions, builds click and scroll heatmaps, and flags rage clicks, dead clicks and excessive scrolling — with no volume cap, no sampling and no cost. Microsoft funds it as a way to improve web quality signals, and it integrates with Google Analytics for segment-based replay lookups.
Best for
Where it is strong
- No cost and no sampling at any volume — nothing else in the category comes close on price.
- Rage-click and dead-click detection surfaces real usability problems immediately.
- Easy to install and reasonable default masking of sensitive fields.
Where it falls short
- Data goes to Microsoft, which is a real consideration for GDPR-sensitive deployments.
- Filtering and segmentation are shallower than paid tools.
- Support is community-based and the roadmap is not yours to influence.
Pricing
Free
FreeFree tier: Everything, unlimited, at any traffic level.
What drives the bill: Free with no traffic cap. Microsoft uses aggregated data to improve its products, which is the trade you are making.
Check current pricing on Microsoft’s siteFigures are indicative and were last reviewed August 2026. Vendors change pricing often; confirm before you commit.
Works with
What people who use Microsoft Clarity say
No reviews of Microsoft Clarity yet. If you have used it in anger, yours would be the first.
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