Great Question
End-to-end research operations: recruit, schedule, run, analyse, share.
What it is
Great Question combines participant recruitment from your own customer base or an external panel, scheduling, incentive payment, unmoderated test running and a research repository in a single workflow. It targets research-ops teams tired of stitching four tools together.
Best for
Where it is strong
- One workflow instead of separate recruiting, scheduling, testing and repository tools.
- Recruits from your own CRM, which reaches real customers rather than panel participants.
- Handles incentive logistics.
Where it falls short
- Breadth means individual modules are less deep than specialists.
- Smaller vendor than the enterprise incumbents.
- Own-customer recruiting needs clean CRM data to work.
Pricing
From $129 per seat/month (self-serve; $1,290/year annually)
Free tierFree tier: Free trial rather than a lasting free plan.
What drives the bill: Self-serve is $129 per seat/month, or $1,290 a year paid annually; enterprise is quoted. Recruitment from external panels is billed on top of the subscription.
Check current pricing on Great Question’s siteFigures are indicative and were last reviewed August 2026. Vendors change pricing often; confirm before you commit.
Works with
What people who use Great Question say
No reviews of Great Question yet. If you have used it in anger, yours would be the first.
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