Gretel.ai vs Faker
Feature checklists rarely decide anything. What decides it is the pricing metric, who has to write the tests, and which limitation you can live with.
Entry price
Quote on request
Quote onlyFree and open source
Open sourceWhat drives the bill
The metric that actually scales your invoice.
The old credit-based self-serve tier is gone. The successor microservices are licensed through NVIDIA AI Enterprise; NeMo Data Designer can be tried on build.nvidia.com.
Free and open source. You pay in engineering time and CI minutes.
Free tier
Everything, self-hosted
Open source
MIT
Self-hostable
No-code authoring
Languages
Platforms
Fits teams
Adoption
Emerging
NVIDIA (formerly Gretel) · since 2019
Category standard
OSS community · since 2010
Strengths
- Formal differential-privacy guarantees rather than best-effort masking, now via DP-SGD in NeMo Safe Synthesizer.
- Synthetic data preserves statistical relationships useful for analytics and model training.
- Backed by NVIDIA's platform investment rather than a single startup's runway.
- Realistic, locale-aware data catches layout bugs that 'test test test' never will.
- Seedable, so generated data is reproducible when a test fails.
- Available in every major language with a similar API.
Limitations
- No longer buyable as Gretel — you are procuring NVIDIA AI Enterprise, which is far heavier than the old self-serve signup.
- Model training adds time and cost compared to rule-based masking.
- Safe Synthesizer trains on a real dataset, so it does not help with greenfield data that does not exist yet.
- Generated data has no referential integrity or business rules — that is your job.
- Random data makes failures harder to reproduce unless you seed deliberately.
- Not a substitute for production-shaped data at realistic volume.
Best for
Regulated enterprises already standardising on NVIDIA AI Enterprise. Teams that wanted Gretel's self-serve tier should look at Tonic or Neosync instead.
Every project that needs fixtures more realistic than placeholder strings.
Pricing last reviewed August 2026 and is indicative only — confirm on each vendor’s own page.