Microsoft Clarity vs Crazy Egg
Feature checklists rarely decide anything. What decides it is the pricing metric, who has to write the tests, and which limitation you can live with.
Entry price
Free
FreeFrom $29 per month (annual billing, 5k pageviews)
Trial onlyWhat drives the bill
The metric that actually scales your invoice.
Free with no traffic cap. Microsoft uses aggregated data to improve its products, which is the trade you are making.
Tracked pageviews are the meter, and the entry plan's 5,000 a month is small enough that a modest marketing site outgrows it. Recording and heatmap-report counts are separate caps on the same plan.
Free tier
Everything, unlimited, at any traffic level.
Free trial on every plan; no permanently free tier.
Open source
Self-hostable
No-code authoring
Languages
Platforms
Fits teams
Adoption
Category standard
Microsoft · since 2020
Established
Crazy Egg · since 2006
Strengths
- No cost and no sampling at any volume — nothing else in the category comes close on price.
- Rage-click and dead-click detection surfaces real usability problems immediately.
- Easy to install and reasonable default masking of sensitive fields.
- Heatmaps, recordings, surveys and A/B testing in one subscription rather than three.
- The A/B editor is usable by a marketer without an engineer, which is the whole point of buying it.
- Twenty years of the same product, which is unusual reassurance in this category.
Limitations
- Data goes to Microsoft, which is a real consideration for GDPR-sensitive deployments.
- Filtering and segmentation are shallower than paid tools.
- Support is community-based and the roadmap is not yours to influence.
- Pageview-metered, and pageviews are the thing you least control — a good week of traffic is an overage.
- Session replay is shallower than FullStory or LogRocket: no console, no network, no error correlation.
- Web only. There is no mobile SDK.
Best for
Almost anyone starting with session replay, and anyone whose paid tool is mainly used for basic replay.
Marketing teams that want to see behaviour and act on it in one tool, without an engineer in the loop.
All of these integrate with: Google Analytics, Shopify, WordPress.
Pricing last reviewed August 2026 and is indicative only — confirm on each vendor’s own page.