Mixpanel vs Crazy Egg
Feature checklists rarely decide anything. What decides it is the pricing metric, who has to write the tests, and which limitation you can live with.
Entry price
Free tier available
Free tierFrom $29 per month (annual billing, 5k pageviews)
Trial onlyWhat drives the bill
The metric that actually scales your invoice.
Growth now starts at $0 and scales with event volume up to 20M events a month, with the first million free; annual billing saves around $480 a year. Enterprise is quote-based. Event-volume pricing stays generous for early products but climbs with a chatty event schema.
Tracked pageviews are the meter, and the entry plan's 5,000 a month is small enough that a modest marketing site outgrows it. Recording and heatmap-report counts are separate caps on the same plan.
Free tier
Free forever, up to 1M events a month.
Free trial on every plan; no permanently free tier.
Open source
Self-hostable
No-code authoring
Languages
Platforms
Fits teams
Adoption
Category standard
Mixpanel · since 2009
Established
Crazy Egg · since 2006
Strengths
- Genuinely self-serve — product managers build their own reports without help.
- Large free tier that carries an early-stage product a long way.
- Fast query performance on large event volumes.
- Heatmaps, recordings, surveys and A/B testing in one subscription rather than three.
- The A/B editor is usable by a marketer without an engineer, which is the whole point of buying it.
- Twenty years of the same product, which is unusual reassurance in this category.
Limitations
- Requires disciplined event instrumentation and naming.
- Weaker on user-level qualitative investigation than replay tools.
- Costs scale with event volume, which grows faster than user count.
- Pageview-metered, and pageviews are the thing you least control — a good week of traffic is an overage.
- Session replay is shallower than FullStory or LogRocket: no console, no network, no error correlation.
- Web only. There is no mobile SDK.
Best for
Product teams that want fast, self-serve behavioural reporting.
Marketing teams that want to see behaviour and act on it in one tool, without an engineer in the loop.
All of these integrate with: Segment.
Pricing last reviewed August 2026 and is indicative only — confirm on each vendor’s own page.