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testcritic

LaunchDarkly vs Convert Experiences

Feature checklists rarely decide anything. What decides it is the pricing metric, who has to write the tests, and which limitation you can live with.

Entry price

Free tier available

Free tier

From $299 per month (Growth, paid annually, 100k tested users; $399 monthly)

Trial only

What drives the bill

The metric that actually scales your invoice.

LaunchDarkly has dropped per-seat pricing: Developer is free with unlimited seats, and Foundation is pay-as-you-go on service connections and client-side monthly active users with no platform or seat fee. High-traffic consumer products still get expensive, but now through MAU rather than seats. Enterprise is quote-based.

Priced only on tested traffic — unlimited experiments, domains and users at every tier. Growth is $299/month paid annually ($399 monthly) for 100k tested users; Pro starts around $420/month annually.

Free tier

Developer plan is free forever with unlimited seats.

15-day trial.

Open source

Self-hostable

No-code authoring

Languages

JavaScriptTypeScriptPythonJavaC#GoRubyPHPSwiftKotlin
JavaScriptCodeless

Platforms

WebAPIiOSAndroidDesktop
Web

Fits teams

Scale-up / mid-marketEnterprise
StartupScale-up / mid-market

Adoption

Category standard

LaunchDarkly · since 2014

Emerging

Convert Insights · since 2010

Strengths

  • Extremely reliable flag delivery with offline fallbacks — this is infrastructure you can trust in the request path.
  • Best-in-class governance: approval workflows, audit logs, role-based access.
  • Code references and stale-flag detection actually help you remove dead flags.
  • Unlimited experiments and seats, so nobody rations testing to save licence cost.
  • Serious privacy posture with EU hosting and no data resale.
  • Transparent, published pricing.

Limitations

  • Still the expensive option once client-side MAU volume is real, even after the move off per-seat pricing.
  • Experimentation is competent but less sophisticated than dedicated statistics platforms.
  • Usage-based billing on service connections and MAU is harder to forecast than a seat count.
  • Client-side only — no server-side experimentation.
  • No feature-flag capability.
  • Smaller vendor with a modest ecosystem.

Best for

Engineering organisations where flags are critical infrastructure and governance is required.

Mid-sized e-commerce teams that want unlimited client-side testing with clean privacy handling.

All of these integrate with: Segment.

Pricing last reviewed August 2026 and is indicative only — confirm on each vendor’s own page.