Kameleoon vs Unleash
Feature checklists rarely decide anything. What decides it is the pricing metric, who has to write the tests, and which limitation you can live with.
Entry price
From $495 per month (PBX Starter: 10 experiments, 50k tested visitors)
Trial onlyFrom $75 per seat/month (Pay-As-You-Go, 5-seat minimum self-hosted)
Free tierWhat drives the bill
The metric that actually scales your invoice.
Kameleoon now publishes an entry price. Above Starter it is priced by traffic and modules on a custom quote.
Self-hosted open source is genuinely free within its project and environment caps. Pay-As-You-Go includes 53M API requests a month with $5 per additional million; Enterprise is an annual custom contract adding SSO, audit and change requests.
Free tier
30-day trial, no card, up to 3 experiments.
Open-source edition is free and self-hosted with no seat limit, but capped at 1 project, 2 environments and 5,000 flags.
Open source
Apache-2.0 (core)
Self-hostable
No-code authoring
Languages
Platforms
Fits teams
Adoption
Established
Kameleoon · since 2012
Widely used
Unleash / Bricks Software · since 2014
Strengths
- Genuinely good hybrid model — the same experiment can run client- and server-side.
- Effective anti-flicker implementation.
- EU hosting with healthcare-grade compliance options.
- Local evaluation means no user data leaves your infrastructure — a strong GDPR position.
- Mature, well-documented open-source core with no artificial crippling.
- Kubernetes and Terraform support for infrastructure-as-code workflows.
Limitations
- Smaller market presence outside Europe.
- Only the entry tier is priced publicly; everything above it is a sales conversation.
- Fewer third-party integrations than Optimizely.
- Experimentation and analytics are thin; it is a flag system first.
- Self-hosting means you own uptime for something in your request path.
- Smaller ecosystem than LaunchDarkly.
Best for
European enterprises needing both marketer and developer experimentation under GDPR.
Privacy-sensitive or cost-sensitive teams that want flags without sending user data to a vendor.
Pricing last reviewed August 2026 and is indicative only — confirm on each vendor’s own page.